News & Updates
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1 min read
Metadata and KickFire Partner to Deliver Scalable Ad Optimization and Account Visibility
KickFire, the leader in first-party intent data and IP address intelligence™, today announces its partnership with Metadata.io, the first demand generation platform for B2B marketers, to provide...
News & Updates
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3 min read
Highlights and Insights From B2BMX 2022
WOW, what a week! As the excitement from B2BMX begins to subside, and we return to business as usual, I thought it would be nice to look back and highlight some key takeaways I learned from...
News & Updates
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2 min read
A Letter From KickFire’s Founders
Silicon Valley is a tough place to do business. The chances of a startup thriving in these sharky waters are low to begin with, but add on the challenges that come with doing it all without venture...
News & Updates
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2 min read
IDG Communications Acquires Marketing and Data Intelligence Company, KickFire
Acquisition expands upon IDG’s platform designed to solve complex marketing challenges at the intersection of media and MarTech
News & Updates
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3 min read
RollWorks Strengthens its Data Foundation with Accelerated Product Development and New Partnerships
San Fransisco, CA – RollWorks, a division of NextRoll, today further entrenched its leadership in account-centric data with additional partner and platform investments. New and expanded partnerships...
News & Updates
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2 min read
KickFire’s Buyer Intent Reveals Invisible Funnel for FunnelAmplified
San Jose, CA – Understanding how B2B audiences discover and engage with content is a vital factor in producing relevant content that resonates with target audiences. Unfortunately, unlocking these...
News & Updates
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2 min read
How RollWorks Selected KickFire as a First-Party Intent Data Vendor
CHALLENGE: RollWorks, a division of NextRoll, Inc., was in the market for a first-party intent and IP address intelligence data vendor to help strengthen the RollWorks Account-Based Platform. With...
News & Updates
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2 min read
KickFire and RollWorks Partner to Provide Enhanced Account Identification and B2B First-Party Intent Data
B2B marketers now have access to more in-depth first-party intent data within the RollWorks ad platform.
Reverse IP Lookup
Reverse IP lookup technology provides information about the domain name behind an IP address. B2B marketers use this information to build account target account lists and track campaign effectiveness.
News & Updates
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2 min read
One Year in the Pandemic – What We've Learned So Far
Can you believe it’s been a year since most of us said goodbye to our offices? It’s been almost one year from the day our HR department sent out the email notifying our team that we would be...
Website Leads
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3 min read
A Miracle on North 1st Street
Whether you love them, hate them, or fall somewhere in between, there’s one thing that signals the start of the winter season, and that is, the inescapable onslaught of Hallmark Movies. We’re fully...
News & Updates
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1 min read
KickFire Partners with LiveRamp to Deliver B2B Audience Targeting and Programmatic Data Activation at Scale
KickFire and LiveRamp partnership enables B2B marketers to create custom audience segments using account-level firmographic data and drive account-based marketing at scale.
News & Updates
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3 min read
2020 in Review – Looking Back on the Year that Reshaped ABM
2020 was a crazy year. There’s no way to overstate it. Looking back on this past year, it’s hard to imagine how anyone could have predicted just how much the account-based marketing landscape would...
IP Address Intelligence
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5 min read
How KickFire Uses KickFire: A Self Case Study
At KickFire, we believe in transparency when it comes to our products. It’s easy for us to tell you our products work, but we think it’s important to slow down and walk you through how exactly we use...
