KickFire for Analytics

KickFire seamlessly integrates into the Google® Marketing Platform and Adobe® Experience Cloud to identify the companies visiting your website – allowing you to personalize content, segment visitors, and so much more!

Google LogoAdobe Target Logo

Identify the companies visiting your website
  • See the companies showing buying intent along with company firmographic data, such as:
    • Company Name & Website
    • Industry, Revenue Range, Employee Count
    • And more
KickFire for Google Analytics
Segment visitors in Adobe

Segment visitors for account-based marketing

Automatically uncover key target accounts based on:

  • Company firmographic data
  • Target Account Watchlists
  • Custom first-party data attributes through KickFire's MyAPI™
Engage your audience with personalized content and messaging

Use Google Optimize or Adobe Target to engage website visitors with personalized experiences based on the visitor's firmographics

  • Dynamically change navigation, greeting, banner images, recommended content, and Calls-To-Action
  • Experiment and discover what messaging engages your audience
KickFire for Adobe Target
KickFire for Google Data Studio
Deliver accurate
account-level data to
Google & Adobe
  • Expand traditional reports with valuable business intelligence
  • View company, industry, revenue and more beyond standard metrics
See how it works in...
Google

 
Learn more about our integration with Google

Not only does KickFire for Google allow you to identify and segment the companies visiting your website, personalize your website, and enrich your standard reports with account-level data, it also enables you to:

  • Retarget visitors
    • Gain insight into which companies are clicking on your Google Search Ads and engaging with your website
    • Create custom audiences based on first-party intent, company firmographic data, website engagement, and more
    • Leverage those audiences to serve remarketing ads, dynamically adjust bids, and exclude companies from seeing ads
    • See what keywords users are searching for on Google and create audiences based on those search terms
  • Unite your data
    • Connect data from Google Marketing Platform with your other cross-channel marketing
    • Measure and analyze the performance of your website, digital advertising, SEO, email marketing, social, and more
    • Create interactive dashboards and beautiful, customized reports
Adobe

 
Learn more about our integration with Adobe

KickFire for Adobe provides accurate account-level data to identify the exact companies visiting your website and deliver personalized content for your ABM strategy.

  • See the companies visiting your website showing buying intent along with company firmographic data, such as:
    • Company Name & Website
    • Industry, Revenue Range, Employee Count
    • And more
  • Engage your audience with personalized content and messaging
    • Use Adobe Target to engage website visitors with personalized experiences based on the visitor's company firmographics
    • Dynamically change navigation, greeting, banner images, recommended content, and Calls-To-Action
    • Experiment and discover what messaging engages your audience
  • Deliver accurate account-level data to Analytics & Target
    • Expand traditional reports with valuable business intelligence
    • View company, industry, revenue and more beyond standard metrics
  • Segment visitors for account-based marketing
    • Automatically uncover key target accounts based on: company firmographic data, Target Account Watchlists, or custom first-party data attributes through KickFire's MyAPI™

Contact Us to Learn More

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